jackie farkas.

I’m a Creative Director blending art, design, and marketing strategy to build cohesive, emotionally resonant brand worlds. With a foundation in graphic design, I lead integrated campaigns, photoshoots, and visual systems that elevate storytelling while driving measurable growth.

My work centers on lifestyle, beauty, and fashion brands, particularly those that are women-led, purpose-driven, or rooted in sustainability. I’m drawn to building brands that feel culturally relevant and thoughtfully crafted, where creative excellence and business impact are equally valued.

Most recently, I’ve led creative direction across contemporary women’s fashion and beauty brands, partnering closely with founders and cross-functional teams to translate strategy into elevated, performance-driven creative across digital, retail, and wholesale environments. I hold a B.A. from UC Berkeley, an M.F.A. from Mills College, and a Digital Marketing Certificate from General Assembly. As a painter and photographer, my fine arts background shapes my perspective, taste, and approach to storytelling.

Selected Brand Leadership
Oliver Logan · Sanctuary Clothing · Pistola Denim · HCT by kdc/one · SPARITUAL

Editorial & Campaign Collaborations
BYRDIE · Who What Wear · Flower by Drew Barrymore · InStyler · Brand x Editions